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    PROGRAMA DE EXPORTAÇÃO DO SEBRAE MINAS PRIVILEGIA POLO CALÇADISTA DE NOVA SERRANA

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    By on Nova Serrana

    Em uma iniciativa para fomentar a presença das micro e pequenas empresas mineiras no mercado internacional, o Sebrae Minas lançou na segunda (03/6), em Belo Horizonte, o programa Sebrae Exporta. O evento de inauguração foi realizado na sede do Sebrae e contou com a presença de representantes de 10 empresas compradoras vindas do Chile, Colômbia, Panamá e Peru. Estas empresas participarão da Rodada de Negócios Internacional do Sebrae Exporta, que acontecerá no Sindinova, em Nova Serrana entre os dias 4 e 6 de junho.

    Ronaldo Lacerda, presidente do Sindinova

    Nova Serrana: Piloto do Programa

    Nova Serrana, um dos maiores polos calçadistas do Brasil, foi escolhida como a cidade piloto do programa. Com aproximadamente 800 empresas, predominantemente pequenas, a região exporta cerca de 5% de sua produção, gerando um total anual de US$ 40 milhões em vendas externas. O presidente do Sindicato Intermunicipal das Indústrias de Calçados de Nova Serrana (Sindinova), Ronaldo Andrade, expressou grande expectativa com o projeto: “Nossa meta é dobrar esse número em cinco anos. Este programa vem em um momento propício, ajudando a ampliar nossos contatos e gerar negócios confiáveis e duradouros.”

     

    Rodada de Negócios Internacional

    Nos próximos dias, 45 empresas do Polo Calçadista de Nova Serrana apresentarão seus produtos a 10 grupos de compradores internacionais. “Nossa expectativa é aumentar as vendas e o valor exportado pelas empresas atendidas pelo Sebrae Exporta, contribuindo significativamente para a expansão dos negócios e a competitividade do Polo no mercado internacional,” declarou Marcelo de Souza Silva, presidente do Conselho Deliberativo do Sebrae Minas.

     

    Visão Futuro

    Rodrigo Amaral Martins, vice-presidente observado por Júnior César Silva, ex-presidente e diretor do Sindinova

    O lançamento do Sebrae Exporta marca um passo significativo para a inserção das micro e pequenas empresas de Minas Gerais no competitivo mercado internacional, com expectativas de fortalecer economicamente o estado e abrir novas fronteiras para os produtos mineiros. (COM COMUNICAÇÃO SINDINOVA)

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